General Information
INSTITUTIONAL INFORMATION
- Department
- Management and Marketing Department
- Position
- Associate Professor
Contact
- akumar@wiut.uz
- Office Phone Number
- +998
- Linkedln
- https://www.linkedin.com/in/dr-anil-kumar-52740b70/
- ORCID
- https://orcid.org/0000-0001-9057-6043
- Google Scholar
- https://scholar.google.com/citations?user=pAKf0uwAAAAJ&hl=en
- Research Gate
- https://www.researchgate.net/profile/Anil_Kumar666
Education Information
Education Information
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2013 - 2018 PhD
Maulana Azad National Institute of Technology Bhopal((An Institute of National Importance), India
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2007 - 2009 MBA
Motilal Nehru National Institute of Technology (An Institute of National Importance), Allahabad India
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1996 - 1998 M.Sc.(Computer Science)
Jiwaji University Gwalior India
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2022 - 2023 Postgraduate Certificate in Teaching and Learning
University of Westminster London UK
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2022 - 2023 University certificate of special study with Developing Researchers: Doctoral Supervision and Academic Practice
University of Westminster London UK
Dissertation
Research Areas
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Supply Chain Management, Digital Marketing, Consumer Behaviour, Service Marketing, Green Marketing, Social Media Research
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An assessment of green supply chain management practices implementation in textile industries in Uzbekistan as principal investigator.
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Influencers, Investments, and Innovation: A Mixed-Methods Study of Social Media’s Role in Advancing Sustainable Finance in Uzbekistan and Kazakhstan
Professional Experience
ACADEMIC TITLES
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2025 - Associate Professor
School of Business and Economics Westminster International University in Tashkent Uzbekistan
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2021 - 2025 Senior Lecturer
School of Business and Economics Westminster International University in Tashkent(WIUT) Uzbekistan
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2020 - 2021 Associate Professor
Maharana Pratap College of Management, Bhopal MP India
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2011 - 2020 Assistant Professor
VNS Group of Institutions Bhopal India
MANAGERIAL EXPERIENCE
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2014 - 2020 Professor in-charge for Aptitude training
I have worked as Professor in-charge for Aptitude training as pre-placement activity for MBA students since 22/08/2014 to 25/03/2020 in VNS Group of Institutions Bhopal MP –India
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2014 - 2020 Professor In-charge examinations
I have worked as Professor In-charge examinations since 22/08/2014 to 25/03/2020 in VNS Group of Institutions Bhopal MP –India
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2022 - Chair and member Academic misconduct panel
I have worked as Chair and member of the Academic misconduct Panel at Westminster International University in Tashkent since 2022 to till date
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2023 - Academic Counselor
I have worked as Academic Counselor for BABM2024 students at WIUT since 2023
Publications & Works
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All Artciles
Articles published in International Journals -
Dark tourism research: A bibliometric analysis and future research directions
Articles published in International Journals -
Marketing analytics: The bridge between customer psychology and marketing decision‐making.
Articles published in International Journals -
Twenty-five years of consumer vulnerability research: critical insights and future directions
Articles published in International Journals -
Do eco-labels trigger green product purchase intention among emerging market consumers?
Articles published in International Journals -
Do Travelers' Destination Visit Intentions Influence by Social Media? An Information Adoption Theory Perspective
Articles published in International Journals -
Supply chain resilience in developing countries: a bibliometric analysis and future research directions
Articles published in International Journals -
ICT practices and organisational performance in public food supply chain: the mediating role of supplier relationship and logistics integration
Articles published in International Journals -
Glamour camping: a bibliometric study and future research direction
Articles published in International Journals -
supply chain management practices, retail outlets attributes and organisational performance: A case study of organised food retailers in India
Articles published in International Journals -
Does E-service quality of online grievance redress portals lead to satisfaction? An outlook from the perspectives of Indian youth
Articles published in International Journals -
Adoption of technology applications in organised retail outlets in India: A TOE model
Articles published in International Journals -
Does a retailer’s performance depend on CSR practices? A stakeholder theory perspective from developing economy
Articles published in International Journals -
What determines tourists’ adoption of hotel website for online hotel bookings? An empirical analysis by taking e-trust as mediator
Articles published in International Journals -
The system quality and customer satisfaction with website quality as mediator in online purchasing: a developing country perspectives
Articles published in International Journals -
Exploring the Landscape of Influencer Marketing Research: A Systematic Review and Bibliometric Analysis
Articles published in International Journals
Projects & Grant proposals
Supported Projects
Grant proposals
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- An assessment of green supply chain management practices implementation in textile industry in Uzbekistan.
The integration of environmental aspects into organizations’ strategic and operational decisions is a reality that affects not only the organization which makes decisions but also its all stakeholders, whether these are customers or suppliers or the society at large. A critical issue that demonstrates the growing concern over sustainability issues is the convergence of supply chain and sustainability of the business and society, particularly when we see pandemic situations such as Covid-19. This project aims to answer “Does the adoption of GSCM practices result in a higher level of environmental performance, and improved performance of textile firms in emerging economies”?
Scientific Activities
Activities in Scientific Journals
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2023 Twenty-five years of consumer vulnerability research: critical insights and future directions
Journal of Consumer Affairs, 57(1), 673-695. ABDC A, SCOPUS, Web of Science, DOI: 10.1111/joca.12518
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2023 Marketing analytics: The bridge between customer psychology and marketing decision-making
Accepted in Psychology & Marketing (ABDC A)
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2023 Do eco-labels trigger green product purchase intention among emerging market consumers
Journal of Indian Business Research, (Accepted) DOI: 10.1108/JIBR-09-2022-0248
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2023 Supply chain resilience in developing countries: a bibliometric analysis and future research directions
(Accepted) in Benchmarking: an International Journal
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2023 Do Travelers' Destination Visit Intentions Influence by Social Media? An Information Adoption Theory Perspective
International Journal of Indian Culture and Business Management(accepted)
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2023 Glamour camping: a bibliometric study and future research direction
Journal of Operations and Strategic Planning, 6(1), 59-75
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2025 Exploring the Landscape of Influencer Marketing Research: A Systematic Review and Bibliometric Analysis
https://doi.org/10.1177/21582440251364040
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2025 Role of engagement capabilities, integration and data analytics: implications for supply chain agility and resilience
The study investigates the relationship between engagement capabilities (ENC), supply chain integration (SCI) and data analytics capability (DAC) in shaping supply chain resilience (SCR). It also explores the moderating role of Industry Dynamism (IDY) in the relationships between SCF and SCA, as well as SCF and SCR. The theoretical framework was developed by incorporating constructs from prior research.
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2025 Digital Entrepreneurship: Foundations, Trends, and Future Directions
Digital entrepreneurship (DE) merges digital technologies with entrepreneurial activities, fostering innovation, scalability, and competitive advantage. Despite its significance, the field remains fragmented with an inconsistent theoretical framework. Attempting to address this shortcoming, we conduct a bibliometric analysis of 1708 Scopus‐indexed articles. We employed performance analysis and science mapping to identify key contributors and thematic trends. Broadly, the findings reveal eight major research clusters, including AI‐driven decision‐making, sustainability in digital business models, digital ecosystem resilience, and globalization strategies. Applying the resource‐based view (RBV), we show that firms achieve sustained competitive advantage through digital resources. Through our findings, we contribute significantly to literature by integrating bibliometric methodologies with theoretical advancements …
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2024 Dark tourism research: a bibliometric analysis and future research directions
The present study employs bibliometric analysis to conduct a comprehensive systematic review based on 395 articles published during 1994–2024 (31st March) to investigate critical publication trends and insights. Most publications have originated in the United Kingdom, the United States, Australia, and China. The prominent themes in the field include Echoes of Sorrow: Lure and Legacy of Dark Tourism, Experiential Odyssey of Dark Tourism, Dark Tourism: Motivations and Perspectives, Dark tourism dynamics shaped by death and disaster, Ethical Dynamics in Dark Tourism, Methodology, Emotion, and Trends of Dark Tourism and Historical Reflections to adventures of dark tourism.
Scientific Consultation
Achievements & Reputation
Invited Congress & Symposium Activities
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2020 A model for analyzing the sustainability performance in Educational Institutions
International E-conference on strategies for sustainable practices during and post Covid organised by Faculty of Management, Jagannath University Jaipur on 1st October 2020
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2020 An exploratory study on customer response regarding self-checkout technology in organised brick and mortar retail outlets
AICTE sponsored international E-conference on ‘emerging and thrust areas in technical education’, organised by SCOPE college of engineering Bhopal India on 5th September, 2020.
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2019 Green Marketing Practices and Organisational Performance with industry type as moderating variable in a developing country’
International conference on multidisciplinary approach towards sustainable development, role of government, academicians, corporate civil societies and citizens, organised by Indian Institute of Forest Management(IIFM) Bhopal India on 21st-22nd February 2019.
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2017 An Analysis of Authors productivity in RFID & Supply Chain Management
2nd International Conference on Soft Computing: Theories and Applications organized by Bundelkhand University Jhansi UP India, held on 22-24 December 2017.
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2017 Green Entrepreneurship: A Bibliometric Study
SIMS annual International Research Conference on “Government Initiative for Transforming India: Implications on Business and Society” organized by Symbiosis Institute of Management Studies, Pune India, held on 14-16 December 2017.
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2017 ICT Practices, Supplier Relationship, Logistics Integration and organisational Performance in public food supply chain: an empirical study
5th PAN-IIM CONFERENCE – 2017 on the making of digital India: Management Perspectives organised by Indian Institute of Management Lucknow India, held on 14-16 December 2017.
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2016 Determinants of barriers in equal access to education in India: an empirical study
Presented paper in National seminar organised by National Institute of Rural Development & Panchayati Raj Hyderabad India which held on 21-22 December’ 2016.
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2016 A Bibliometric Study on RFID and Supply Chain Management
Paper presented in Fifth International Conference on Eco-friendly Computing and Communication Systems (ICECCS 2016) organised by Maulana Azad National Institute of Technology, Bhopal, India, held on 8th – 9th December 2016. IEEE conference
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2016 Education Scenario in India with special reference to Primary Education: a critical review
Presented a paper in National Seminar on Implementation of Educational Policies and Programmes in India: Stocktaking and ways ahead organised by MPISSR Ujjain MP-India which held on 10-11 March 2016.
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2023 Higher education for sustainable development
ESD is understood as the field of knowledge and Sustainable Development Goals (SDGs) are the topics within the field as well as the mechanism for organization and measurement.
Citations
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2021 Google Scholar Citations
https://scholar.google.com/citations?hl=en&user=pAKf0uwAAAAJ&view_op=list_works
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2025 Google Scholar Citations
I have crossed 1000 Google Scholar citations